Sponsor Engagement

Maximize value for sponsors through effective engagement tools.

Overview

Sponsor engagement features help:

• Sponsors connect with attendees
• Attendees discover sponsors
• Organizers deliver sponsor value

For Sponsors

Sponsor Profile

Create an engaging presence:

1. Go to Sponsor Portal
2. Complete your profile:

3. Save and publish

Booth Information

For in-person events:

• Booth number/location
• Contact information
• Available times
• Meeting booking

Lead Collection

Track engagement:

• Badge scans at booth
• Meeting requests
• Resource downloads
• Contact exchanges

Post-Event Access

After the event:

• Download leads
• Export attendee interactions
• Follow-up lists

For Attendees

Discovering Sponsors

Find sponsors:

1. Go to Sponsors section
2. Browse sponsor listings
3. View sponsor profiles

Sponsor Listings

See all event sponsors:

• By tier (Platinum, Gold, etc.)
• With logos and descriptions
• Contact information

Engaging with Sponsors

Options:

• Visit booth (in-person)
• Request meeting
• Download resources
• Connect online

Why Engage?

Sponsors often offer:

• Job opportunities
• Product demos
• Exclusive content
• Networking
• Swag and prizes

For Organizers

Managing Sponsors

1. Go to Sponsors section
2. Add sponsor packages
3. Assign sponsors
4. Configure visibility

Sponsor Packages

Create tiers:

Sponsor Visibility

Control what sponsors see:

• Attendee list access
• Lead collection permissions
• Data export rights

Sponsor Reports

Generate reports:

• Attendee interactions
• Booth visits
• Meeting counts
• Engagement metrics

Maximizing Sponsor Value

Before Event

• Complete sponsor profile
• Prepare booth materials
• Train booth staff
• Plan engagement activities

During Event

• Staff booth consistently
• Be approachable
• Scan badges
• Schedule meetings
• Attend sessions

After Event

• Export leads promptly
• Follow up within 48 hours
• Track conversions
• Provide feedback

Engagement Best Practices

For Sponsors

Do:

• Be helpful, not salesy
• Offer value (demos, content)
• Collect qualified leads
• Follow up professionally

Don't:

• Be pushy
• Spam attendees
• Ignore visitors
• Miss follow-ups

For Attendees

Do:

• Visit relevant sponsors
• Ask questions
• Collect useful info
• Leave contact if interested

Don't:

• Ignore sponsors entirely
• Take swag without engaging
• Give fake contact info

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